Top 100 Emerging African Designers to Watch Now

Benesia Babb
Aug 2
4 min read

Africa is a continent rich in culture, creativity, and innovation. The fashion scene is buzzing with fresh talent, and emerging designers are making waves both locally and internationally. This blog post highlights 100 of the most exciting African designers to keep an eye on. These individuals are not just creating beautiful garments; they are telling stories, celebrating heritage, and pushing boundaries.

As we explore these designers, you will discover a diverse range of styles, materials, and inspirations. From traditional craftsmanship to modern aesthetics, each designer brings something unique to the table. So, let’s dive into this vibrant world of fashion and meet the trailblazers who are shaping the future of African design.

1. The Rise of African Fashion

African fashion has gained significant recognition in recent years. Designers are now showcasing their work on global platforms, and the world is taking notice. This rise can be attributed to several factors:

Cultural Heritage: Many designers draw inspiration from their roots, incorporating traditional patterns and techniques into their work.
Sustainability: There is a growing emphasis on sustainable practices, with many designers using locally sourced materials and ethical production methods.
Global Influence: The internet and social media have allowed African designers to reach a wider audience, connecting them with fashion enthusiasts around the world.

These factors contribute to a dynamic fashion landscape that is constantly evolving.

2. Spotlight on Emerging Designers

Here are some of the most promising emerging designers from Africa. Each of them is making a mark in the fashion industry with their unique vision and creativity.

1. Thebe Magugu (South Africa)

Thebe Magugu is a rising star in the fashion world. His designs often reflect South African culture and history. He won the prestigious LVMH Prize in 2019, which catapulted him into the international spotlight.

2. Adebayo Oke-Lawal (Nigeria)

Adebayo Oke-Lawal is known for his brand, Orange Culture. His designs celebrate gender fluidity and challenge traditional norms. He uses vibrant colors and bold patterns to create eye-catching pieces.

3. Lisa Folawiyo (Nigeria)

Lisa Folawiyo is famous for her use of Ankara fabric. She combines traditional techniques with modern silhouettes, creating stunning garments that are both stylish and culturally significant.

4. Maki Oh (Nigeria)

Maki Oh is celebrated for her unique approach to textiles. She often incorporates hand-dyed fabrics and intricate embroidery into her designs, showcasing the beauty of Nigerian craftsmanship.

5. Laduma Ngxokolo (South Africa)

Laduma Ngxokolo is the founder of the knitwear brand Maxhosa. His designs are inspired by Xhosa culture and heritage. He uses bold colors and geometric patterns to create striking pieces.

6. Kiki Kamanu (Kenya)

Kiki Kamanu is known for her contemporary take on traditional African textiles. Her designs often feature intricate beadwork and vibrant prints, making her a standout in the fashion scene.

7. Aisling Camps (South Africa)

Aisling Camps is a designer who focuses on sustainable fashion. She uses recycled materials and ethical production methods to create stylish and eco-friendly garments.

8. Tsemaye Binitie (Nigeria)

Tsemaye Binitie is known for his modern and sophisticated designs. He often incorporates bold colors and unique textures, making his pieces both fashionable and timeless.

9. Tayo Afolabi (Nigeria)

Tayo Afolabi is a designer who blends traditional African aesthetics with contemporary styles. His work often features intricate patterns and vibrant colors, showcasing the beauty of African culture.

10. Nao Serati (South Africa)

Nao Serati is a designer who focuses on creating unique and innovative pieces. His designs often feature unexpected silhouettes and bold prints, making them stand out on the runway.

3. The Importance of Representation

Representation in fashion is crucial. It allows diverse voices to be heard and celebrated. Emerging African designers are not only showcasing their talent but also challenging stereotypes and promoting inclusivity.

When designers share their stories through their work, they inspire others to embrace their identity and heritage. This representation is essential for the growth of the fashion industry in Africa and beyond.

4. The Future of African Fashion

The future of African fashion looks bright. With the rise of emerging designers, we can expect to see more innovation and creativity. Here are some trends to watch for:

Sustainable Practices: More designers are prioritizing sustainability, using eco-friendly materials and ethical production methods.
Cultural Fusion: Designers are blending traditional African elements with modern aesthetics, creating unique and diverse styles.
Global Collaborations: As African designers gain recognition, we can expect to see more collaborations with international brands, further elevating the African fashion scene.

5. Celebrating Diversity

Diversity is at the heart of African fashion. Each designer brings their unique perspective and cultural background to their work. This diversity enriches the fashion landscape and allows for a wide range of styles and expressions.

By celebrating this diversity, we can appreciate the beauty of African fashion and the stories behind each design. It is essential to support and uplift emerging designers as they continue to shape the industry.

6. How to Support Emerging Designers

Supporting emerging African designers is crucial for their growth and success. Here are some ways you can help:

Shop Local: Purchase pieces from emerging designers to support their businesses.
Spread the Word: Share their work on social media and encourage others to discover their designs.
Attend Fashion Events: Participate in local fashion shows and events to show your support and connect with designers.
Engage with Their Stories: Follow their journeys and share their stories to raise awareness about their work and the importance of representation in fashion.

7. Conclusion: A Bright Future Ahead

The world of African fashion is vibrant and full of potential. Emerging designers are paving the way for a new era of creativity and innovation. By supporting these talented individuals, we can help shape the future of fashion in Africa and beyond.

As you explore the work of these designers, remember that each piece tells a story. These stories are rooted in culture, heritage, and identity. By embracing and celebrating this diversity, we can create a more inclusive and dynamic fashion industry.

So, keep an eye on these emerging designers. They are the future of African fashion, and their impact will be felt for years to come.